Tips To Create A YouTube Banner
Table of Contents
For all of those who run a YouTube channel, you might be thinking that producing quality videos is enough to make your youtube channel to the next level. Yes, that’s true. It’s not videos alone; you also need to have a memorable YouTube banner size that tells your audience about your creativity and what your channel has to offer to them.
The customized well designed YouTube banners give the audience a sense of what the channel has to offer them. It also gives a professional finish to their profiles.
Your channel banner image might get cropped on different devices, like smartphones, tablets, and TV displays. So when designing YouTube banners, be sure to place your text and other important information inside the safe area of 1540 x 427 pixels for the best results.
A consistent and recognizable visual branding is the key to your YouTube channel following. YouTube channel banner is an important first step in marketing your YouTube channel. Also, increases the chance to get more eyes on your videos.
You need to have consistent and recognizable visual branding for growing your YouTube fan following. And this is one of the ways you will get more eyes on your videos. Click here on youtube banner design ideas.
How to Make a YouTube Banner?
If you are an amateur designer, the idea of creating your YouTube banner from scratch might feel a bit daunting. That’s why before moving into tips to create a YouTube banner, you should know a shortcut to de-stress yourselves.
Start designing your YouTube banner by using YouTube banner templates as a foundation for your design, which will help you as a beginner. A template not only guides your design but also ensures that your banner uses the correct dimensions. The universally recommended YouTube banner size is 2560x 1440 pixels. So use your space wisely.
Let’s get going with the essential tips you need to keep in mind while designing your YouTube banners.
YouTube channel banner size
The YouTube banner dimensions are:
What makes a good YouTube banner?
A good YouTube banner is eye-catching, readable, and conveys the brand of the YouTube channel. The best YouTube banners include the brand’s logo and channel name. You got visual interest from great YouTube banners that include high-quality photos.
No matter how good your YouTube banners look, the last thing you want is for yours to look the same as someone else’s. That’s why the guidelines I mentioned for great youtube channel art are pretty simple. You can build the foundation of your design using those best practices, but your unique creativity is what will set your channel apart from the crowd.
Is the YouTube banner important?
YouTube is one of the most competitive platforms that bring businesses close to their audiences through videos. Besides optimizing Facebook Pages and Instagram profiles, a marketer mustn’t neglect the company’s account(s) as well.
One of the most vital approaches that one should take to make YouTube channel incredible and make it look great – consider adding a high-quality YouTube channel art design.
If you are looking for some great youtube channel art designers to follow, check out the links.
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YouTube banner templates
The first thing your audience sees on your YouTube channel is an impressive banner. Make an impression YouTube banner. You can get find a lot of youtube banner templates online.
Browse more youtube banner templates and get the ideas for your youtube channel.
Tools to Create YouTube Channel Art
If you’re looking to create a high-quality channel banner, the easiest and quickest way to do that is to use an online design tool. It will help to do it all yourself, without spending a penny.
Here are handy online banner maker tools you can use for creating your youtube banner design:
How to upload YouTube channel art?
Here we can list simple steps for you to be followed.
Youtube gives you options to edit your youtube banner design if you don’t like it.
Pick a banner layout that fits your vision
When you are selecting a YouTube banner template, you must always look for a layout that would work for you. Think about where your banner’s focus must be and the effect it has to have on your audience.
These are a few basic youtube channel banners for you to start with:
Centered title layout
If you want your title in the center of your banner, lay emphasis on the font. An asymmetrical layout will make your title look a bit bold and focused.
Asymmetrical layout
You can play around with an asymmetrical layout. Typically you can place your title to one side of the banner and balance it with an image on the other side.
Sectioned layout
If you want to include multiple images in your banner, you can divide your banner into sections. To prevent an uncluttered banner, make your sections even in their width.
Offer a window on what your viewers can expect
The odds are, people might land on your channel in two ways:
They would have watched one of your videos and wanted more, or someone had linked them to your channel.
Your banner can indicate to your audience whether or not your channel will offer them more of what they will be interested in. That means it should have a style, tagline, and images that should provide people with a bit-sized view of what your channel is all about.
For example, if you are a travel vlogger, your YouTube channel’s banner should indicate to visitors that they can expect many expeditions from your channel.
Associate your brand with your YouTube banner
What’s your channel’s pitch and core value proposition? Include your catchy tagline in your banner. Typically, it’s common among YouTubers to include their tagline at the top or bottom of their banners. To avoid too much cluttering, keep your tagline as one sentence.
Another choice is to include your website URL in your YouTube banner. That also helps spread awareness about your brand. If you aren’t sure about what tagline to have for your brand, some YouTube brand development will help. It would be best if you also considered how you want to position your brand.
Keep your Youtube Channel banner design simple
With the limited space available, you can’t pack too many design elements. That’s why it’s best to keep your banner design simple. For example, use a photo as your background with just your title, logo, and nothing else.
You can make text pop from the background by using a transparent overlay so you can read the text without tampering with your background image. If you want, you can also drive more focus to the title in your banner design.
Use a font that reflects a mood
The font you incorporate can communicate the tone, style, and even topic of your channel. That’s because people tend to relate different personalities with different fonts.
Different fonts are associated with various industries. San Serif fonts are more common in branding for tech companies. While specific fonts have a reliable and traditional look, other fonts are casual and playful.
Use a high-quality photo
If you are planning to use a picture, make sure it’s high quality. A blurry image can ruin an incredible design. The photos you use should have a minimum resolution of 100-150 dpi.
Most stock photo websites like Unsplash or Pexels will provide high-quality images. But if you are using your pictures, make sure they are crisp and clean when you upload them.
Include a call to action CTA in your banner
Your YouTube banner is like the real estate of your YouTube profile. If there is an action you want your viewers to take( like clicking the subscribe button), why not include that in your banner.
A CTA or call-to-action button is a button that asks your viewers to do a specific thing, like following you on other social media channels or your newsletter.
If you are a merchandise seller, use any of your upcoming events to notify your audience about it, and your banner is a great place to mention it.
You can even link it to your online store directly in your banner. That’s just one of the ways to sell on YouTube effectively. If you are a YouTuber who does video and sells a digital product, you can make four times more than just the YouTube Ad income.
There are so many ways to highlight essential information on your Youtube channel banner that the possibilities seem endless on your social media accounts.
Coordinate your YouTube banner with your channel’s icon
If you want your YouTube profile to be professional, all design elements must blend seamlessly. The first thing your viewers will probably look at is your banner. The second one is your channel icon. It’s a cool idea to use the same color scheme and visual style in both elements. Typically you can incorporate your brand colors.
Be mindful of design trends in your niche
For example, if yours is a baking channel, you can use a pastel color scheme. Personal font and whimsical pictures are what your viewers would expect from your channel. Whatever your channel’s niche is, incorporate the designs which match it.
Create a subtle YouTube banner template that you can repurpose
If you have already designed your YouTube banner that you want to use, why not make it into a template that you can repurpose repeatedly. A custom template design will come in handy if you want to switch up your banner design periodically.
For example, you could just simply swap the background image with what you are promoting at the moment.
Using this sample template keeps your channel designs flowing while also maintaining recognizable visual branding. You can use the same template multiple times.
Include a light border around your banner
Minimalistic designs have become so popular of late as they are simple. Designers use exactly what they need to convey effectively—just no more or no less.
A simple border will give a minimalistic YouTube banner a definable edge and focus the viewer’s eye to the center of your banner. This approach can also push people towards a call to action.
Use a banner background image that reflects on the theme of your brand
There are millions of stock images to use, but it becomes vague if you use something randomly without any connection. They work fine for some channels, but not, of course, for your YouTube banner.
A vague banner can even turn off your potential viewers, and you aim to engage them and not bore them. A random sunset or sunrise video is not going to keep them pumped to stay on your page.
Position your title in the corner of your banner
Throughout this blog, we have seen that only the text in the center gets more focus. But, if you want to try an unconventional layout, place your title in the corners of your banner. This is one way to stand out on crowded platforms like YouTube.
Include a summary in your YouTube banner
When it comes to social media, we are all lazy. We barely read before moving on. You can make skimming easy for your viewers by offering a brief description of your channel.
A simple one-sentence tagline can work wonders for it. Try to make it as direct as possible and inspire them to want more.
By incorporating a quality YouTube banner, you are one step closer to growing your audience. You have to make an excellent first impression, and that cannot happen just with videos that have great content. Remember creating a solid and effective banner will require a multi-faceted approach beyond only the videos you put out.
Final Thoughts
It’s important to take note that a really engaging YouTube Channel is just one part of a comprehensive video content strategy. However beautiful your banner is, if your channel lacks video quality or hasn’t added anything new, then it’s just a waste of time.
So, along with great design, consistency plays an important role too. If you start creating both, you can also turn into one of these inspirations mentioned above.
Check out more ideas on designing at All Time Design and get inspired.
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